About Us

Our Products

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 Fernhill’s initial product offering Roadkill, is packaged in a very attractive 12oz. slim bottle that fits smaller hands perfectly. The label is bright and colorful. The label depicts cartoon animals that have lost a battle with vehicles. Fernhill Beverage, Inc. has been very careful to make sure the characters on the labels are still alive. They are just vivid enough for children to say “Cool” and for moms and dads to say “Gross”. The product inside is very colorful and is designed to catch the attention of consumers immediately.Roadkill is initially offered in three  exciting  and  fun  flavors  with  others  being  developed  and  released  as  the  market demands.  The  initial  flavors  are  Green  Apple  (Green  Gopher  Guts),  Blue  Raspberry  (Blue Raccoon Bits) Grape (Purple Possum Parts) with other flavors such as Fruit Punch (Red Fox in a Box) ready for production. 


Products in Development:


 

The first product is a Sport Water. This product is a highly  functional water with electrolytes to ensure hydration of athletes for  optimum performance. The package consists of a proprietary 20oz. bottle,  molded to fit the hand of the athlete with a sport top to limit  court side spillage. The upper quarter of the bottle is bulbus with a  shrink sleeve label of a basketball. The Gamepoint Logo is prominently  located on the body of the bottle. This product will initially be  marketed through the basketball program as a means of fund raising for  the basketball program. Each member of the program will be responsible  for selling a certain amount of product before it is marketed to  retailers. Gamepoint Sport Water will be available for the highly  competitive spring and summer travel basketball seasons.

The  second product is a water based, fruit flavored beverage in a fun ball  shaped 12oz package that will be intended for sale in Grocery and  “Big-Box” retailers. This product will be available in the form of a  Basketball, Baseball and Soccer Ball. The Gamepoint Name and Logo will  be prominent on each product. Fernhill expects to have this product  fully developed for the June selling season.

Our Story

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 Fernhill Beverage, Inc. located in beautiful San Diego California, has identified the largely overlooked and  underserved child and pre-teen market segment within the multi-billion dollar beverage industry.   Most large beverage companies have chiefly ignored the youngest of the  consumers. They feel there is more profit in getting the child market to  purchase a more adult marketed product. For instance: Most convenience  stores will stock juice box products for young kids and expect them to  advance to a 20oz. soda or a 20oz. sports drink. Fernhill Beverage, Inc.  is concentrating on capturing that transition market with fun products  that appeal to youth and have ingredients that appeal to adults.  Fernhill?s initial product offering Roadkill, is packaged in a very  attractive 12oz. slim bottle that fits smaller hands perfectly. The  label is bright and colorful. The label depicts cartoon animals that  have lost a battle with vehicles. Fernhill Beverage, Inc. has been very  careful to make sure the characters on the labels are still alive. They  are just vivid enough for children to say Cool, and for moms and dads  to say Gross. The product inside is very colorful and is designed to  catch the attention of consumers immediately. Roadkill is initially  offered in three exciting and fun flavors with others being developed  and released as the market demands. The initial flavors are Green Apple  (Green Gopher Guts), Blue Raspberry (Blue Raccoon Bits) Grape (Purple  Possum Parts) with other flavors such as Fruit Punch (Red Fox in a Box)  ready for production.  Fernhill Beverage, Inc. is also in the process of developing other  products aimed at the teen and pre-adult market to add to the product  lines and to take advantage of new and existing distribution channels.  Our products are intended to have exceptional quality, fit, function and  style for the discriminatory customer and the youth consumer and will  be manufactured in the United States.  Fernhill Beverage, Inc. has developed its "flagship" brand Roadkill to  take advantage of the gap left in the "youth and pre-teen" group of the  consumer beverage market. Roadkill's initial launch will be in three  extremely refreshing flavors:  Green Gopher Guts (Sour Green Apple) - a slightly sour mix of apple  flavors and is a bright green color. The product is vitamin packed and  is sugar free. 

Our Mission

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 After  12  months  of  operations,  the  Company  has  goal  of  a  minimum  20  distributors should  be   met.  These  will  be  located  in  specific  geographical  locations  selling  a minimum  of  500  cases  of  Roadkill  per  month.  The  minimum  goal  is  10,000  cases  of Roadkill  per  month  generating  $120,000.00  per  month  and  be  on  a  pace  to  generate revenues exceeding $1,400,000.00 in that year.Once   the   Company   surpasses   the   $1,000,000.00   in   revenue   goal,   growth   can   be accomplished quickly. With a cash flow exceeding $100,000.00 per month, the Company will have the capability of placing sales persons in specific regions of the Country to bring on new distributors and to help grow distribution within existing distributors.The initial distribution is located in Southern California. Distribution is growing quickly in   the   Southwest   from   there.   The   second   area   of   distribution   is   the   Northeast.Distribution  has  started  in  late  summer  2015  in  New  England  and  will  be  growing throughout 2015 and 2016.Fernhill Beverage has targeted growth from Southern California, Arizona and Nevada up  the  West  Coast  into  Oregon,  Washington,  Colorado,  etc.  The  Company  has  also targeted  New  England,  New  York,  the  Mid-Atlantic  States  and  down  the  East  Coast.Once  that  distribution  is  saturated,  Fernhill  Beverage  will  concentrate  on  the  gulf Coast and the Middle America states.Fernhill Beverage, Inc. intends to initiate its grass roots campaign by promoting samples at  youth  sporting  events,  street  fairs,  and  school  events  and  utilizing  sampling  crews wherever possible. At the early stages of a product’s introduction, it is imperative to get the product into the hand of as many potential consumers as possible. 

 Fernhill  Beverage,  Inc.  believes  once  a  kid  has  a  Roadkill,  that  young  person will   be   a   Roadkill   customer   for   years   to   come.   The   unique   stand-alone packaging  was  designed  to  draw  the  consumer's  attention  to  the  product enticing  them  to  hold  it,  buy  it,  taste  it  and  buy  it  again.  Initially,  Fernhill Beverage, Inc. intends to keep all advertising local to the markets it is currently distributed in, to ensure the advertising message reaches a consumer that can readily purchase the product.When the product has a strong national distribution base Fernhill Beverage, Inc. will allocate funds to a national promotion program 

Reviews

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Tom M. California

"I bought this on a whim, but it immediately became a staple in our home!"

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Dan B. Ohio

"I am not usually the type to get excited about things like this, but I cannot get over how good this is. I'm hooked!"

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Ron S. California

"I used the mass-market version of this product for years, but the flavors that are available here made it an easy choice to buy here instead. I love the variety!"

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Events

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Tuesday

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5:00 pm

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Thursday

Tasting Event "TBD"

6:00 pm

Seaside Market TBD

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Thursday

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6:00 pm

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Saturday

Product Sale "TBD"

11:00 am

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Saturday

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11:00 am

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Contact Us

Do you have questions or comments about our products? We love to hear from our customers. Send us a message, and we will get back to you soon.

Fernhill Beverage, Inc.

7668 El Camino Real, Suite # 104-166, Carlsbad, CA 92009, US

(760) 613-8828

Hours

Monday - Saturday: 9am - 5pm

Sunday: Closed

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